CELTA brochure and TV commercials

First merchandise piece created for the launch of the Chevrolet Celta on September of 2000 and TV commercials.

  • For General Motors LAAM

front and back

unfolded - both sides

fully open - both sides

These pages talk about the GM Gravatai plant, the most modern in the world, exclusively conceived and built for the Celta, and the unique design process that led to a genuine brazilian passenger vehicle. The right page shows one of Paulo's sketches.

Accessories and online purchase.


TV commercial

TV commercial

TV commercial